A master of uncertainty was John Boyd, a Lt.Col in the US air Force, and the greatest strategist few people have heard of. A maverick Genius. Fighter pilot, engineer, philosopher, physicist. He had a way of thinking about things, the OODA loop.  Observation, Orientation, Decision, Action. And repeat. Faster than the speed of change you’reContinue reading “Timing”

A Place Between

I think “scale” is one of those concepts that has been repeated so often it has become a mantra. We accept it as something somehow so virtuous and obvious we no longer think about it.   Scale as a Religion People make good livings by billing themselves as “scale up experts” and “growth coaches” basedContinue reading “A Place Between”